Concept preview · Commercial landscape website
Three ways to build Greenwood Group a new website.
Pick the direction you love. Each one is a complete, working site built on the exact same content: the same 23 pages, in English and Spanish, so you can click through the real thing instead of a mockup.
These are concept previews prepared by Whitewater Intelligence and are not affiliated with Greenwood Group. Choose a direction and we take it live on your own domain; the other two step aside.
- 01 Cumberland Warm and printed. Bone paper, forest green, a serif with the weight of an annual report. Explore →
- 02 Operations Precise and operational. A deep-pine rail, a service-area map that draws itself, a program spec table. Explore →
- 03 Dawn Calm and atmospheric. A first-light landscape that drifts behind a serene serif headline. Explore →
How to compare
Three finished directions, one underlying site.
Every direction is built on the identical content, so you are choosing a feeling, not a feature list. Here is what to look at.
The feeling
Read the hero of each and notice how it lands: printed and grounded, precise and operational, or calm and atmospheric.
The motion
Each has one signature moment: a hero that fades before it loops, a map that draws itself, or a landscape that drifts at first light.
The same content
All three carry the identical 23-page bilingual site: services, environmental programs, service area, clients, careers and legal.
It is all live
Open "View it live" on any direction and use the real site on your phone. Nothing here is a static picture.
Concept A
Cumberland
A landscape practice's own monograph: warm, printed and sure of itself.
Commercial landscape management · Metro Atlanta
The grounds your property is judged by.
Locally owned, owner-direct service. The same crews, planned season to season, with the owners answering the phone.
Trusted, credentialed, local
- #17ABC Ranked in the Atlanta Business Chronicle Top 25 Commercial Landscape Companies
- 100yrs+ Combined experience across three principals in horticulture, property and business management
- 6 Degreed horticulturists on staff, with certified pesticide applicators and a landscape architect
- 19 Metro Atlanta counties served from the Cumberland Parkway office
Why this direction
Cumberland treats the site like print. Bone-paper pages, a committed forest green, one terracotta note for seasonal color, and a Georgia serif that gives the headlines the weight of an annual report. Restraint carries the credibility; warmth keeps it human.
Designed from
The trust and restraint of Stripe, Mercury and Linear, crossed with the seasonal art direction of landscape-architecture studios like OJB and SWA. Voice: clipped, loamy, surveyed.
The signature moment
A framed, golden-hour grounds video anchors the hero and fades to a neutral tone just before it loops, so the seam reads as a held breath rather than a jump.
Concept B
Operations
A well-run grounds operation, made visible.
A well-run grounds operation
Nineteen counties. One accountable crew.
Commercial landscape management planned like an operation: scheduled crews, timed programs, and horticulturists who answer for the result across metro Atlanta.
- #17ABC Top-25 Commercial Landscape Companies
- 100+ yrsCombined principal experience
- 6Degreed horticulturists on staff
- 19Metro Atlanta counties served
Five programs, one accountable relationship
- 01 Landscape Management The seven-point maintenance program, run to a schedule. Explore
- 02 Design & Installation Site analysis, value engineering and turnkey installation. Explore
- 03 Irrigation Solutions Design, controller programming and water management. Explore
Why this direction
Operations makes the machine visible. A fixed deep-pine rail holds the site steady while a service-area map draws itself across metro Atlanta. An all-grotesque type system, a gold rule, and a program spec table give it the calm of a well-run dashboard.
Designed from
The data-made-calm restraint of Stripe, Mercury, Linear and Ramp, put to work on a grounds operation. Voice: precise, scheduled, accountable.
The signature moment
The service-area map draws in on arrival: county outlines trace west to east, the two depots settle in, and gold routes reach outward to every county node before the map holds still.
Concept C
Dawn
The property at first light, before anyone arrives.
Commercial landscape management · Metro Atlanta
The property looks its best before anyone arrives.
Owner-run grounds management for apartment communities, office, retail, hotel and institutional properties, planned across every season and tended before the day begins.
Through the year ↓
A managed property, all year
- Spring Color and renewal Pre-emergent, first feed, and the season's color installed. Beds turned over as the property wakes up.
- Summer Turf and water Mowing to spec, disease and drought watched, irrigation tuned. The green kept green through the heat.
- Fall Canopy and cleanup Leaf and debris management, aeration and overseeding, tree and shrub rounds. The property put in order.
- Winter Plan and protect Winterizer feed, dormant pruning, and next year's budget and enhancements planned with you.
Why this direction
Dawn leads with atmosphere. A full-bleed first-light scene drifts behind a serene serif headline, then the page settles into a calm seasonal narrative. It sells the feeling of grounds already cared for before the first car pulls in.
Designed from
The calm, premium restraint of Stripe, Mercury and Notion, crossed with immersive landscape-architecture practice sites. Voice: first-light, tended, serene.
The signature moment
The first-light landscape drifts on five parallax layers, each panning at its own rate within its own overscan, so the scene breathes like a real dawn without an edge ever showing.
What's included with your website
Every direction ships with all of this.
Whichever look you choose, the site is built, hosted, monitored and cared for on the same foundation: the parts that make a website actually perform, handled for you.
Hosting and delivery
- Hosted on Cloudflare's global edge with HTTPS everywhere
- Continuous deployment: every change is published automatically
- Go-live on your own custom domain
Found on search
- Structured data, sitemaps, canonical and hreflang tags built in
- Instant-indexing pings to search engines on every deploy
- Google Search Console enrollment
- Daily fundamentals, index-coverage and performance monitoring with regression alerts
- A weekly SEO report emailed to you
Security and trust
- Hardened security headers and a strict content-security policy
- Bot-protected contact forms
- No tracking cookies
Leads that reach you
- Contact-form messages delivered straight to your inbox
- Clean, branded lead emails
- Deliverability checked at every deploy
Multilingual
- The full set of nine languages for a commissioned site
- Each language written natively in that language
- A visitor is gently offered their own language, never forced
Accessible, light and dark
- Built to WCAG 2.2 AA and checked automatically
- A deliberately designed light and dark mode
- Tested at phone, tablet and desktop sizes
Legal, drafted
- A privacy policy drafted for how the site actually handles data
- Terms and conditions where the site warrants them
- Kept current as the site changes
Ongoing care
- A customer-portal login with your site stats and a place to request changes
- Domain-ownership monitoring
- Corporate-firewall and web-classification registration so the site is never blocked
Choose a direction
Which one feels like Greenwood Group?
Tell us the direction you love, or that none is quite right yet, and we will take it from there. The look you choose goes live on your own domain; you pick the feel, and we handle everything behind it.
Pricing is set case by case, based on the complexity of the final site and a few other factors. There are no tiers and no fixed starting price. Tell us what you need and we will put together a straight proposal.
Start the conversation
Send a note and it reaches the design studio directly, not Greenwood Group. Tell us which direction you like and anything you want changed.